JOSH PALMER
GRAPHIC DESIGNER
"Team Joe"
Freelance Designer
Sept - Oct, 2019
Designed logo for "Team Joe" to support Erica Ciardelli's fundraising team for the Columbus Nationwide Children's Hospital Marathon.
Erica Ciardelli and her son, Joe, a "CMV Warrior"
For the front of the t-shirt design, I incorporated the Columbus skyline, as well as a sun with a headband as the main elements. The Columbus skyline was chosen to draw representation to both the COlumbus Half Marathon, as well as Children's Hospital, which is famously centered in Columbus.
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The sun represents the "bright light' that Joe is to his entire family and anyone who meets him. Quick to flash a grin, he always seems to be in good spirits and warms the hearts of those around him.
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The headband on the sky helps draw attention to one of the side-effects of CMV, which Joe deals with daily. Joe has cochlear implants, and as a toddler, wears a headband to help keep the bluetooth probes in place against his head.
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The sun is reaching out to hug the J and the E on either side of it, representing both Family and the Team aspects.
For the back of the shirt, I wanted to convey the fact that anyone dealing with CMV is a warrior, pushing through struggles to move forward.
I illustrated a black-and-white ninja character in an action pose to convey this message. I kept the logo and text small, acting more of a badge on the back of the shirt rather than the main illustration.
Dr. Pablo Sanchez, a Neonatologist/Infectious Disease Specialist at Children's Hospital in Columbus, Ohio. Dr. Sanchez specializes in congenital CMV.